Google "Think" events bring together Google's largest customers (advertisers) for one-day, Ted-like conferences at Google offices worldwide. Speech content is original, proprietary work, prepared by Sasha Strauss. Slides were hand-drawn by the speaker during international travel the week prior.
Views: 314794 Sasha Strauss
A step-by-step guide to reinventing you - Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, the goal is clear: to build a career that thrives on your unique passions and talents. But to achieve this in today's competitive job market, it's almost certain that at some point you'll need to reinvent yourself professionally. Consider this book your road map for the next phase of your career journey. In Reinventing You, branding expert Dorie Clark provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. Mixing personal stories with engaging interviews and examples from well-known personalities—Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others—Reinventing You shows how to think big about your professional goals, take control of your career, build a reputation that opens doors for you, and finally live the life you want. About the Author: Dorie Clark, a former presidential campaign spokeswoman, is the author of the newly-released Harvard Business Review Publishing book Reinventing You: Define Your Brand, Imagine Your Future. She is a frequent contributor to the Harvard Business Review, Forbes, and the American Management Association's publications. She is also a columnist for Mint, India's second-largest business newspaper. She is a consultant and is an adjunct professor of business administration at Duke University's Fuqua School of Business. Her work has been published in the Harvard Business Review Guide to Getting the Right Job and the Harvard Business Review Guide to Networking. Recognized as a "branding expert" by the Associated Press, Clark has taught marketing and communications at Emerson College, Tufts University, Suffolk University, Smith College Executive Education, the University of North Carolina's Kenan-Flagler School of Business, and HEC-Paris, which is ranked #2 worldwide in executive education by the Financial Times. At age 18, Clark graduated Phi Beta Kappa from Smith College, and two years later received a Master of Theological Studies from Harvard Divinity School.
Views: 58156 Talks at Google
In the webinar, Prof. Jennifer Aaker and David Hornik of August Capital discuss the importance of stories in fueling growth and innovation in your company as well as the role of stories in shaping how others view your brand. To learn more about Prof. Aaker's course and further your understanding of brand storytelling and innovation visit: http://create.stanford.edu/courses/power-of-stories.php In an environment characterized by 24/7 news cycles and interconnected customers with the power to rapidly communicate their likes and dislikes to millions at the push of a button, organizations are challenged to keep their brands fresh, relevant, and differentiated. Companies must rethink their approach and consider the power of the narrative to build a strong and innovative brand. Presented By The Stanford Innovation and Entrepreneurship Certificate program. For more information about the Stanford Innovation and Entrepreneurship Certificate, visit http://create.stanford.edu
Views: 24576 stanfordonline
►If you like this video Please rate and comment! ►Google +: https://plus.google.com/101792401712738693835/ ►Facebook: http://facebook.com/gommeblog ►Twitter: https://twitter.com/gommeblog ►Website: http://www.gommeblog.it
Views: 1406 GommeBlog.it: Car & Performance
http://www.futureofstorytelling.org Angela Ahrendts and Christopher Bailey have transformed the way Burberry engages with the world, from its consumers to its associates, leveraging disruptive technology to share its pure brand vision through content-rich, compelling storytelling. Blurring the lines of physical and digital—with a flagship store that mirrors the website and a website which shares live experiences from concerts to runway shows—Burberry constantly challenges itself to keep pace with society. Angela shares how brands can effectively target millennials and engage global audiences through digitally-led authentic and emotive storytelling. A Future of StoryTelling Film. Produced by Melcher Media Find us on Twitter: http://twitter.com/fostorg on Facebook: http://facebook.com/futureofstorytelling on Tumblr: http://futureofstorytelling.tumblr.com and Instagram: http://instagram.com/futureofstorytelling
Views: 134145 Future of StoryTelling
We are Bentley Motors - the definitive British luxury car company, dedicated to developing and crafting the world's most desirable high performance cars. Here you will find inspiring stories that capture the spirit of Bentley - the pinnacle Bentley Mulsanne, the impressive Continental V8s and the breath-taking performance of the Ice Speed Record. www.bentleymotors.com
Views: 7163 Bentley Motors
When people think of advocating for their ideas, they think of convincing arguments based on data, facts, and figures. However, studies show that if you share a story, people are often more likely to be persuaded. And when data and story are used together, audiences are moved both intellectually and emotionally. When telling a story, you take the listener on a journey, moving them from one perspective to another. A social psychologist, Jennifer Aaker is the General Atlantic Professor of Marketing at Stanford University's Graduate School of Business. Her research spans time, money and happiness. She co-authored the award-winning book, "The Dragonfly Effect: Quick Effective Powerful Ways to Harness Social Media for Impact." A recipient of the Distinguished Teaching Award, Citibank Best Teacher Award, and George Robbins Best Teacher Award, she teaches courses like Social Brands, Designing Happiness, and How to Tell a Story. Aaker received her PhD in Marketing, PhD Minor in Psychology, from the Stanford Graduate School of Business. She earned her BA in Psychology from the University of California, Berkeley. Read the discussion guide and find other resources at Stanford's Clayman Institute for Gender Research: http://gender.stanford.edu/harnessing-power-story Learn more about Jennifer Aaker: http://www.gsb.stanford.edu/users/jaaker
Views: 74701 Stanford Graduate School of Business
СПАСИБО ЗА ПОДПИСКУ! TWITTER https://twitter.com/Naty_Kobeleva FACEBOOK http://www.facebook.com/naty.kobeleva GOOGLE PLUS https://plus.google.com/105024457312039021008/posts Смотри другие мои видео Коллекция лаков: http://www.youtube.com/watch?v=U_g70_jkEBw Уход за волосами: http://www.youtube.com/watch?v=9XdF7uFdURg Одежда-трансформер: http://www.youtube.com/watch?v=E9BzAoqmuJQ Декоративная косметика: http://www.youtube.com/watch?v=gnoy31DvUI8 Коллекция повязок: http://www.youtube.com/watch?v=pBj9jiXudjs Тренды весна лето 2013: http://www.youtube.com/watch?v=PmA6w89MzXs VLOG|Кардинальные изменения?!: http://www.youtube.com/watch?v=o52OdaNHOFU 5 Мужских трендов 2013г: http://www.youtube.com/watch?v=C52u35bkPyA Мое хранение косметики: http://www.youtube.com/watch?v=d_Udixog2A4 Правильное сочетание выреза на одежде и бижутерии: http://www.youtube.com/watch?v=3UFMsVLVXCw Что в моей сумке? : http://www.youtube.com/watch?v=5yssVXOPeYA Свойства ВВ и СС Крема: http://www.youtube.com/watch?v=1nwNPdAqQf4
Views: 356 Naty Kobeleva
Description: Urban Yogi's host Eddie Stern interviews comedian and actor Russell Brand about his transformation through yoga.* Brand discusses how yoga helps him deal with his sex and substance addiction, and how yoga has changed the tempo of his life. URBAN YOGIS is a unique documentary series featuring stories on the transformative power of yoga and meditation. Inspiring and heartfelt - the series delves into the lives of cancer survivors, inner-city youth dealing with violence in their communities, recovering addicts, artists, youth in detention facilities, and more. Comedian Russell Brand, Grammy-nominated musician Moby, "yogi" businessman Russell Simmons, and author/doctor Deepak Chopra also share their stories and insights. Renowned yoga teacher Eddie Stern serves as our host and guide to the stories of these urban yogis. THE CHOPRA WELL is dedicated to inspiring, fun, and thought-provoking videos about healthy living, wellness, and spirituality. We are anchored by doctor and author Deepak Chopra, as well as family & friends, who aim to provide you with tools for personal and social transformation. We deal with some "serious" topics and themes here, but we definitely don't take ourselves too seriously. We encourage you to watch a few videos, engage with us and fellow viewers by sharing comments, and subscribing to show your support for our channel. We have several new videos every week, so come back soon! Click here to subscribe: http://bit.ly/M5z254 Read our blogs here: http://intentblog.com/author/thechoprawell/ Follow us on Twitter: http://twitter.com/thechoprawell Follow Deepak on Twitter: https://twitter.com/deepakchopra Follow us on Facebook: http://goo.gl/nclfA Add The Chopra Well to your Google+: http://bit.ly/Oryrwu
Views: 473557 The Chopra Well
http://www.uberflip.com In this short video, Uberflip describes the way consumers perceive content marketing tactics. Do they love branded content? Are consumers falling in or out of love with brands? Watch and learn! Sources: - Brand currently use an average of 12 content marketing tactics (Content Marketing Institute) - 61% of consumers love brands that publish custom content (Custom Content Council) - 90% of consumers find custom content useful (TMG Custom Media) - Three quarters of consumers feel that brands that create custom content want to establish good relationships with them (TMG Custom Media) - Interesting content is a top 3 reason people follow brands on social media (Content+) Don't have an Uberflip account yet? Try it for free: https://app.uberflip.com/try/plus For even more info on content marketing, click here: http://hub.uberflip.com/h/c/30715-content-marketing-toolbox
Views: 12568 Uberflip
http://www.StoriesThatChange.com - Whether you are a solopreneur or a large employer, it's important to share your Origin Story--what got you started in your business and why you do what you do. Origin Stories help potential customers bond with you and potential employees bond with you. Employer Branding stories help prospective employees understand more of who you are, than if you simply did generic talking points, like "Employees are our greatest assest". In these excerpts from an interview with Greg Taylor, co-founder of Steam Whistle Brewery, you'll hear an example of an Origin Story and an Cultural Values story...both which can be used as part of communicating an Employer Brand
Views: 240 HumanNatureAtWork
If you use YouTube like i do, you have properbly noticed that Google changed the commenting system. Now you have to have an Google+ account to be able to comment on YouTube. A lot of people agree that this is a very bad move, but Google doesn't seem to care. In this video I will talk about why Google do this and why this might be the death of the Google brand. New Video Every Friday! Connect With Me On: Twitter: http://www.twitter.com/RealChrisRathje Facebook: http://www.facebook.com/RealChrisRathjePage YouTube: http://www.youtube.com/RealChrisRathje Web: http://www.christianrathje.com
Views: 29 Christian Rathje
Visual Storytelling Film for Chicago jewelry brand, RFRM. RFRM, designed and crafted by Kim Knoll, is inspired by mixing vintage finds with modern forms. It's the mixing of the past with the present that gives each piece a soul and a story. Produced, Directed, and Edited by Stephen & Anne Truppe of Tru Studio (tru-studio.com) Cinematographer: Spencer Chumbley Hair Styling: Debra Petrielli Makeup Styling: Jenna Baltes Wardrobe Styling: Maria Muting Music: Rise (Snowfall Remix) by Tony Anderson
Views: 2264 Tru Studio
Marc Ecko and Senior Editor of Complex, Rob Kenner discuss "Unlabel" - http://goo.gl/LjRkJm @marcecko @boomshots (Rob Kenner) http://www.unlabel.me UNLABEL: Selling You Without Selling Out is Marc Ecko's success story of the bruising mistakes and remarkable triumphs of his rollercoaster journey from misfit kid to CEO of Eckō Unltd and Complex Media. He reveals his hard-earned Authenticity Formula for building a "guts-to-the-skin brand (one that stays true to you). His keys to authenticity and in turn success are: Unique Voice, Truthfulness, Capacity for Change, Emotional Impact, and Imagination.
Views: 15479 Talks at Google
Chapter 13 of the SUBWAY Story focuses on the various ways that SUBWAY insures a consistent brand message across all of their marketing and advertising.
Views: 4499 YSN Your Success Now
Description: Eddie Stern interviews comedian and actor Russell Brand about his transformation through yoga.* Brand discusses how yoga helps him deal with his sex and substance addiction, and how yoga has changed the tempo of his life. URBAN YOGIS is a unique documentary series featuring stories on the transformative power of yoga and meditation. Inspiring and heartfelt - the series delves into the lives of cancer survivors, inner-city youth dealing with violence in their communities, recovering addicts, artists, youth in detention facilities, and more. Comedian Russell Brand, Grammy-nominated musician Moby, "yogi" businessman Russell Simmons, and author/doctor Deepak Chopra also share their stories and insights. Renowned yoga teacher Eddie Stern serves as our host and guide to the stories of these urban yogis. THE CHOPRA WELL is dedicated to inspiring, fun, and thought-provoking videos about healthy living, wellness, and spirituality. We are anchored by doctor and author Deepak Chopra, as well as family & friends, who aim to provide you with tools for personal and social transformation. We deal with some "serious" topics and themes here, but we definitely don't take ourselves too seriously. We encourage you to watch a few videos, engage with us and fellow viewers by sharing comments, and subscribing to show your support for our channel. We have several new videos every week, so come back soon! Click here to subscribe: http://bit.ly/M5z254 Read our blogs here: http://intentblog.com/author/thechoprawell/ Follow us on Twitter: http://twitter.com/thechoprawell Follow Deepak on Twitter: https://twitter.com/deepakchopra Follow us on Facebook: http://goo.gl/nclfA Add The Chopra Well to your Google+: http://bit.ly/Oryrwu
Views: 121165 The Chopra Well
Partitions divide countries, friendships find a way (Use captions to translate the film in 9 languages including French, Malayalam and Urdu) The India-Pakistan partition in 1947 separated many friends and families overnight. A granddaughter in India decides to surprise her grandfather on his birthday by reuniting him with his childhood friend (who is now in Pakistan) after over 6 decades of separation, with a little help from Google Search.
Views: 15039605 Google India
Building a Personal Brand Through Story Telling by Dr. Amit Nagpal. In this presentation, Dr. Amit shows us why Story telling is a powerful brand building method, and teaches us how to write a story about our brands that is engaging and drives action. To stay on top of your marketing game and the latest social media news, subscribe to my Youtube channel for our weekly workshops. Youtube.com/user/socialmediahangouts
Views: Sherry Nouraini
Graham Gannon of Google talks about what he thinks the next big thing is for Brands. Brand Bites is a new project run by the MSc Brand Leadership team at the University of East Anglia. To get in touch or get more information about MSc Brand Leadership please see our website: www.business.uea.ac.uk/msc-brand-leadership
Views: 1078 NorwichBSchool
Join our startup & small business marketing program http://medialeaders.com/consulting/hire-us/ Buy our new book: http://medialeaders.com/light-bright-and-polite/ Follow us on Google Plus https://plus.google.com/106959285368657758360?prsrc=5 Watch 150+ more videos: http://medialeaders.com/videos/ Use HootSuite for your social media management: http://medialeaders.com/recommends/hootsuite/ Learn more about Infusionsoft: http://medialeaders.com/recommends/infusionsoft/ Here's our favorite products: http://medialeaders.com/about/favorite-products/ Here's our 50 favorite books: http://medialeaders.com/about/books/ Register for this event here: https://medialeaders.com/agency-leaders-that-are-growing-their-business/ Interview with Chad Bennett Populus Brands, Founder and CEO What are we covering? What is the service you provide to your clients? Do you think your story is unique compared to your competitors? If so, why? How do you get the chance to share that story with prospects? What is the biggest deal/project that your story has helped you achieve? What's the biggest learning experience that has helped to craft your story? What one tactical tip that helps you be successful at your agency?
Views: 282 Media Leaders
Utilize your resume to enforce your brand and to tell your story. Like Superheros we have a brand, we have a story. Show employers your superhero story and FIND BETTER!
Views: 4344 Monster Canada
A short film about inspiring start ups and their story. Our heroes and inspirations who have taken that plunge and converted their ideas into successful entrepreneurial stories. We asked them a few questions and here are their responses and stories in a bid to galvanise other entrepreneurs. In this session, we cover Pantry Cafe by Mahesh Kalwani, M2M bespoke tailors by Kamlesh Ramchandani, Little Champions by Sabina Azizova, Fuego by Arjun and Adarsh Kumar and Farada by Ravi Menghani. From over 1000 home grown brands we have partnered with to create, here are a few in an ongoing series of stories. At Idea Spice design and Spice works interiors, we work with ambitious, visionary and fun entrepreneurs who have a vision to create and grown home grown brands into international successes! Directed by Umair Tareen and Camera by Asif Limbada
Views: 4693 sajith ansar
Marketing video for a Chicago wedding and event designer. This brand film uses storytelling techniques to create a mini-documentary about the company. Filmed + edited by: http://www.DelackMediaGroup.com Filmed with 5d mark ii DSLR cameras with Color/Post in FCP More info. about this video production on our blog: http://delackmediagroup.com/corporateblog/chicago-wedding-event-designer-promo-video/767/ https://plus.google.com/100725907204886230415
Views: 417 Delack Media Group
UnityPoint Health is committed to surrounding you with care -- at your doctor's office, in the hospital or at home. We focus on you and your needs to better coordinate care, which helps you get healthy and stay healthy. UnityPoint Health provides care in both Iowa and Illinois through more than 280 clinics, 29 hospitals in metropolitan and rural communities and home care services throughout our regions. The point of unity is you.
Views: 125 iowahealthdesmoines
Brand new album DELIRIUM out now, including LOVE ME LIKE YOU DO and the new single ON MY MIND. Buy now: iTunes: http://ell.li/DELIRIUMiTyt Amazon: http://ell.li/DELIRIUMAMZyt Official Store: http://ell.li/DELIRIUMD2Cyt Stream now: Spotify: http://ell.li/DELIRIUMSpotify Apple Music: http://ell.li/GRbRai More Ellie: http://www.elliegoulding.com http://www.facebook.com/elliegoulding http://www.twitter.com/elliegoulding http://www.instagram.com/elliegoulding https://open.spotify.com/artist/0X2BH1fck6amBIoJhDVmmJ
Views: 1341344976 EllieGouldingVEVO
Suzie Reider, Director of Media Solutions at Google, and Director Global Industry Development at YouTube, delivered the 2013 Video Marketing Summit Keynote. Suzie's keynote address talked about why and how some of the world's leading brands are turning to online video, employing it as a storytelling device in order to connect with new and existing audiences in deeper and more meaningful ways. Read more - http://www.reelseo.com/seeking-engaging-generation-c-with-video/ VISIT REELSEO.com FOR TONS MORE VIDEO NEWS & TIPS http://www.reelseo.com SUBSCRIBE FOR OTHER VIDEO TIPS AND NEWS! http://www.youtube.com/subscription_center?add_user=reelseo SUBSCRIBE TO OUR PODCAST http://itunes.apple.com/us/podcast/reelweb-video-guide/id527822483 SUBSCRIBE TO OUR EMAIL LIST! http://rseo.co/ReelSEOemail LET'S CONNECT! Google+ ► http://gplus.to/reelseo Facebook ► http://facebook.com/reelseo Twitter ► http://twitter.com/reelseo Linkedin ► http://linkedin.com/today/reelseo.com ReelSEO ► http://www.reelseo.com
Views: 1374 Tubular Insights
Owners, Bob & Lena King, had a healthy treat that dogs loved, but sales were slow and distributors weren't reordering. After working with Identity Graphic Design to define their brand and create the logo and dynamic packaging, Biscuit Bob's Gourmet Dog Treats had national retailers knocking on their door!
Views: 196 Identity Creative | Branding
Shannon Smith, a rewards and recognition manager with Intel, tells how your staff can be a powerful voice for your company. This video is part of Ragan's new distance-learning portal. The site contains hundreds of hours of case studies, video presentations, and interactive courses. For membership information, please click here: http://ragantraining.com/read-more?trk=YOUTUBEN
Views: 1760 Ragan Communications
Read the blog: http://bit.ly/1gh2nqS. Chad Cipoletti director, content in Siegel+Gale's Los Angeles office, discusses the power of brand storytelling.
Views: 648 Siegel Gale
ZoomYourTraffic congratulates AUTOMOTIX on its phenomenal success with Google! Each year Google creates and distributes an annual economic report, highlighting the impact Google and our clients make on the US economy. They do a spotlight on one business in each state, across all 50 states. Automotix was selected to be featured as Google's spotlight from Kansas. http://www.google.com/economicimpact/#kansas Customer Testimonial: I'm very thankful for your efforts and results delivered over the past 5 years! We should keep delivering and building our brand further in the coming years.... Efi Gershom President, Automotix
Views: 193 TheZoomyourtraffic
Brad Bender, Director, Product Management, Google ,Bonita Stewart, Vice President, Americas Strategic Partnerships, Google talk about their new products that deliver "automagical" experiences.
Views: 612 IAB - Interactive Advertising Bureau
Sign up now at https://www.futurelearn.com/courses/the-secret-power-of-brands. 'The secret power of brands' is a free online course by the University of East Anglia available on FutureLearn.com. The course is produced by the Norwich Business School at the University of East Anglia in association with Wolff Olins, one of the world's most influential brand consultancies, and it's built on UEA's hugely successful MSc programme in Brand Leadership. If you're starting out on a career in branding, or if you work in a related area -- like strategy, marketing, innovation or organisational development -- or even if you just have an interest in branding then this course is for you. You'll learn directly from practitioners at companies like Virgin and Google, and watch brand experts in action. You'll get a rich mixture of powerful theory and practical tools. With branding changing so rapidly, you'll get the very latest insights and methods from the converging worlds of technology, design and brand. At FutureLearn, we want to inspire learning for life. We offer a diverse selection of free, high quality online courses from some of the world's leading universities and other outstanding cultural institutions. Browse all courses and sign up here: http://www.futurelearn.com
Views: 2366 FutureLearn
Happy Mother's day, Welcome to visit us: www.aijade-jewellery.co.uk. Choose the best jewellery to your mum. Making a Difference for your mum
Views: 63 Jade Jewel
Brand new fan trailer for Toy Story 4, Last Play. Woody suffers a devastating accident that tests his will to survive. Yes.. this is a FAN TRAILER. It's a parody of Cast Away, one of Tom Hanks best films ever. This video uses footage from Madagascar, Rio, Finding Nemo, Toy Story 3 and of course, Cast Away. Toy Story 4 is due for a 2020 release. After the massive success of other pixar sequels (namely Finding Dory 2 and then The Incredibles 2), Toy Story 4 is predicated to be the biggest animated film of all time! Current rumours suggest the film will center on the romance between Woody and Bo Peep.
Views: 24114418 DJPureHits
You know how to sell your business through conversation. Your business has terms and phrases that get attention and make it easy to sell. Sit and Learn with Lucas as he talks about content for the web. Whether it is social media including Facebook and Twitter to Blogging and Website copy, creating a content strategy will allow you to provide your brand message with ease. Lucas will provide examples and talk about the importance from one medium to the next. There are items like Google Search Facebook Calendars that will be the focus.
Views: 3792 Stand And Stretch
Amazing Amazon Story - Jeff Bezos Full Speech. Watch out the real story of Amazon.com - The world's online megastore. Video Source: Academy of Achievement http://www.achievement.org Brought to YouTube by Corporate Valley http://www.corporatevalley.com
Views: 665250 Corporate Valley
Johnnie Walker, stop making it all about you. Artist: Super Furry Animals Album: Rings Around the World (Expanded Edition) Song: (A) Touch Sensitive Released March 19, 2002 ⓟ 2002 Beggars Group U.S.A./XL Recordings Buy on iTunes Artist: Queen Album: The Platinum Collection Song: Bohemian Rhapsody ⓟ 2002 Hollywood Records, Inc. Video URL: http://youtu.be/tnJOikvObjg http://www.youtube.com/c/ManuelWernicky Manuel Wernicky http://manuelwernicky.com/ @manuelwernicky
Views: 98 Manuel Wernicky
After two previous hits on YouTube in 2009 and 2011, evian launched Baby&Me in April 2013, a 76-second video designed for YouTube which was then aired on TV. The funny choreography of the evian Babies immediately triggered a worldwide phenomenon of brand love and generated record-breaking engagement rates. Michael Aidan (VP Marketing Danone Waters), Laurent Houel (Global Marketing Director evian) and Rémi Babinet (Founder and Creative President of BETC) explain the reason for this incredible success: universal emotions, a great creative, and the use of the YouTube TrueView ad format. Watch the campaign again on http://goo.gl/ErXL4o Subscribe → http://bit.ly/1OwZWkP Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.
Views: 184498 YouTube Advertisers