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Search results “Google brand story” for the 2014
IDENTITY DESIGN: BRANDING
 
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What's the difference between identity design and branding? Is a logo a brand? What is a brand? 3 things you might not know about identity design and branding from Executive Creative Director Chris Do. 👉Subscribe: https://goo.gl/F2AEbk Annotations -- 01:36 Identity versus branding 04:28 Branding is only what others say/feel that you are 07:45 Think more, make less 09:43 How to define the brand 12:30 Putting together logo examples 13:59 Let's Design & Sketch 19:20 Common mistake: depending only on the computer 20:38 Find designers with a deep knowledge of a subject rather than do it yourself. 22:26 Working through logo examples, and hand off the example to your choice designer 26:45 Summary Media Drop -- The Brand Gap - Marty Neumeier Story: Substance, Structure, Style, And The Principles Of Screenwriting - Robert McKee Special Thanks to our Sponsors: Shutterstock - http://www.shutterstock.com Media Temple - http://mediatemple.net This is Ground - http://thisisground.com Links Discussed in This Episode: CORE Really Explained: https://www.youtube.com/watch?v=e4BEt_o9bCk CORE Brand Attributes Webinar: https://www.youtube.com/watch?v=5l4i3PZucHI CORE Defining the Brand: https://www.youtube.com/watch?v=e916gMCWVKI CORE session Alignment: https://www.youtube.com/watch?v=uOeIG_WDesw _________________________________________________ Listen to the Futur podcast on iTunes: https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Android Stitcher: http://www.stitcher.com/podcast/aaron/the-futur Google Play: https://play.google.com/music/listen?u=0#/ps/Itg3hr5bs4a54w73o2toxcr4vhe HOW TO SUPPORT THE FUTUR: Purchase a Kit:https://www.thefutur.com/shop/ subscribe to the secret and private Master mind group on FB with bi-weekly webinars & exclusive videos not released anywhere else. Music on the show from Art-list.io http://goo.gl/22VpQi Use our Amazon Affiliate Link: http://astore.amazon.com/chrisdo-20 Buy useful design tools from Creative Market: https://creativemarket.com/?u=ChrisDo Get your business cards printed at Moo: http://www.moo.com/share/qn6x98 _________________________________________________ Need brand strategy help? Visit Blind LA’s WEBSITE: http://blind.com Jose Caballer: http://bit.ly/josecaballerTwitter Chris Do: http://bit.ly/theChrisDoTwitter Purchase a CORE Kit: http://bit.ly/myskooltools === *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
Views: 509557 The Futur
Airbnb Introduces the Bélo: The Story of a Symbol of Belonging | Airbnb
 
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At Airbnb, we imagine a world where you can belong anywhere. Introducing the Bélo. See more at http://blog.airbnb.com/belong-anywhere/
Views: 1111440 Airbnb
Google Brand Lift - Measuring Interest in Your Brand | YouTube Advertisers
 
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The Brand Lift solution now measures interest in your brand, based on search inquiries on Google.com Subscribe → http://bit.ly/1OwZWkP Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.
Views: 54657 YouTube Advertisers
Tell Your Brand Story!
 
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Branding and Design Expert Joshua Dingle, tells his brand story and breaks down the importance of telling yours! This applies to personal brands and large corporations. Your brand story reveals your company's value, personality, and why it exists! This is how you garnish a long lasting emotional bond with your audience. Visit www.joshuadingle.com Follow Joshua Dingle on Instagram : @joshdingle
Views: 1977 Joshua Dingle
Bentley Brand Story | AutoMotoTV
 
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Subscribe for more car videos: http://bit.ly/AutoMotoTV Bentley Brand Story | AutoMotoTV Follow us @AutoMotoTV - http://www.twitter.com/AutoMotoTV Like us on Facebook: http://www.facebook.com/CarVideosOnline Google+: http://bit.ly/AutoMotoTVGooglePlus AutoMotoTV - http://www.youtube.com/AutoMotoTV AutoMotoTV Deutsch: http://bit.ly/AutoMotoTVDeutsch
Views: 253 AutoMotoTV
Think Brand 2014: Abigail Posner, Google
 
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Think Brand Week, hosted by Google Canada, May 5-9, 2014
Views: 3326 Google Canada
Branding Your School: Effectively Communicating Your School’s Story to the Community
 
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Please join the Alliance for Excellent Education in a back-to-school webinar that is part of its Project 24 leadership series. Project 24 is a systemic planning framework around the effective use of technology and digital learning to achieve the goal of “career and college readiness” for all students. This Google Hangout will explore why branding schools is important; discuss the benefits of branding a school; and provide leaders with an action plan for branding. Branding is a way for leaders to make students’ learning visible to the entire education community in order to share best practices, celebrate achievements, and make sure that the education community is focused on the most important person: the student. This webinar will give leaders an understanding of why branding is so important to students’ success; stories of how branding has brought positive impacts to schools; and tools to start telling your school story. Authors of The Power of Branding (Corwin, 2014) and school district leaders Tony Sinanis and Joe Sanfelippo, PhD will share personal stories on how spreading their transparent message has transformed school learning environments and created a positive culture that involves the entire school community. Panelists will also address questions submitted by viewers from across the country. Register at www.all4ed.org/webinars/oct-2-2014
Brand Storytelling พลังเรื่องเล่า ส่งแบรนด์ให้ดังได้ดั่งใจ
 
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“Brand Storytelling” คือการสร้างเรื่องราวให้กับแบรนด์ ทำให้แบรนด์ของคุณแตกต่างจากคู่แข่งอย่างมีคุณค่า มาดูกันซิว่าพลังเรื่องเล่าจะส่งแบรนด์ให้ดังได้ดั่งใจได้อย่างไร? และอะไรคือ การหาเรื่อง สร้างเรื่อง และเล่าเรื่อง พร้อมทั้งกรณีศึกษาน่าสนใจที่ประสบความสำเร็จจากการใช้ Brand Storytelling -------------------------------------------------------------------------------- หมายเหตุ: งานศึกษาชิ้นนี้จัดทำโดยนักศึกษาปริญญาโท สาขาการตลาด วิทยาลัยการจัดการ มหาวิทยาลัยมหิดล เผยแพร่ครั้งแรกในงาน Marketing Conference ครั้งที่ 16 เมื่อวันที่ 9 กันยายน 2557 สำหรับคลิปวิดีโอนี้เป็นบรรยากาศจากงาน CMMU Showcase เมื่อวันที่ 21 กันยายน 2557 ซึ่งเป็นการเผยแพร่ครั้งที่ 2 ท่านสามารถดาวน์โหลดเอกสารประกอบได้ที่ http://inside.cm.mahidol.ac.th/mkt หรือ http://inside.cm.mahidol.ac.th/mkt/attachments/587_MK15C%20Storytelling.pdf
Views: 3585 CMMU Channel
2 Great examples of brand storytelling
 
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Everybody's doing content marketing these days, but if you're not telling a great story, you're missing the point. Data proves it. Over 60 percent of people remember stories, but only 5 percent remember individual stats. In this edition of Brafton's Content and Coffee, Lauren Kaye is discussing two very different companies that are telling great stories. Visit our website for some live client examples and learn how we can directly aid your online efforts! http://www.brafton.com Interested in staying updated with the latest content marketing news? Subscribe to our blog! http://www.brafton.com/blog Subscribe for other content marketing news and tips: https://www.youtube.com/user/braftoncustomnews Let's connect! Google+ ► https://plus.google.com/114039629718111030960/posts Facebook ► http://www.facebook.com/Brafton Twitter ► https://twitter.com/brafton Linkedin ► http://us.linkedin.com/company/brafton-inc. Pinterest ► http://pinterest.com/brafton/ Brafton ► http://www.brafton.com
L'Oréal Paris Uses Search to Build Brand Love
 
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Google AdWords is now Google Ads. Click here to learn more about our new advertising brand: blog.google/technology/ads/new-advertising-brands/ Julie Chamberlain, vice president of marketing at L'Oréal Paris Haircolor, explains how L'Oréal Paris used Google Search to discover the "Ombré Hair" trend, develop a new product and launch it to the world. When celebrities and runway models started flaunting ombré hair, L'Oréal Paris quickly turned to Search and found a considerable rise in search terms surrounding the popular style. The leading beauty brand also found that consumers were missing an effective way of achieving the look at home. L'Oréal Paris nimbly responded to this insight by developing and launching the world's first DIY ombré solution. L'Oréal Paris now uses search insights to understand the latest consumer beauty trends, and search ads to reach and engage its audience for ombré and beyond. Special thanks to: Julie Chamberlain, L'Oréal USA and the L'Oréal Paris team http://www.youtube.com/user/lorealparisnyc YouTube creators: Arika Sato - https://www.youtube.com/user/ArikaSato Blogilates - https://www.youtube.com/user/blogilates/ Dulce Candy - https://www.youtube.com/user/DulceCandy87 Erin Essiambre - http://www.youtube.com/channel/UCbMm8G6koiZOqX1FUwoBh3g Guy Tang - https://www.youtube.com/user/sailoguy Into the Gloss - https://www.youtube.com/user/IntoTheGlossMotion Luna Attar - https://www.youtube.com/user/lalulitablog Silvia BoschBlog - https://www.youtube.com/user/SilviaBoschBlog Vogue Vandal Beauty - https://www.youtube.com/user/VogueVandalBeauty
Views: 21554 Google Ads
Brand Matters: What is a brand story?
 
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We sat down with Jenny Eggers, our Global Director of Content, to talk about what a brand story is and how a brand can use it to their advantage. For more insights that inspire, check out our blog: http://www.siegelgale.com/views Siegel+Gale is a global strategic branding firm based in New York, Los Angeles, San Francisco, London, Dubai, and Shanghai: http://www.siegelgale.com Music sourced from Soundcloud Creative Commons and is licensed under CC 3.0
Views: 1179 Siegel Gale
Northside Innovation 2014: Letting Technology Create The Brand Story
 
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Featuring Christine Lagorio-Chafkin, Ray Velez, and Peter Wang.
How to Share your Brand Story
 
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http://www.vimaco.com.au/brandstory Sharing stories is a powerful way to connect with your audience. Learn how to create your own Brand Story that resonates with your target audience.
Brand Design Promotion Story Telling CDG Brand Est 1989, Dublin Ireland
 
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Brand is the most valuable asset a business can own. In fact, if managed properly, a brand asset will never be devalued. A well managed brand can increase in value year after year. Your brand is essentially the face of your company. A strong brand design tells your prospective customer what your business is all about, efficiently and accurately. Here at CDG brand, we deliver exciting results for clients all over the world. Our passion is to create compelling digital solutions that give the Wow factor and speak intelligently to your customers. We collect, monitor and analyse data to continuously improve customers experience.
Views: 1959 CDG Brand
*The Inside Story on +Post ads*
 
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I am pleased to announce a special #DMEShow  event where I will joined by Google's +Christian Ashlock to discuss +Post ads.  The program was only recently made available to all Brand pages with 1000 followers or more.  Learn more about how the program works and how Google views the program overall. Here is the YouYube Link: http://www.youtube.com/watch?v=7ZrnrIXp7DI  The show will be at 4 PM EDT (Boston time) on Thursday May 1st. Say YES to get access to the video for live viewing or later viewing.  Please spread the word and INVITE others or SHARE the event.  Your help is appreciated! The YouTube link will also be posted here for mobile viewers.
Views: Eric Enge
The IKEA Group - The Story of How We Work
 
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To create a better everyday life for the many people: that is the IKEA vision. But, what exactly do we mean by this? How can a home furnishing company create a better everyday? http://www.IKEA-usa.com We believe quality and design should be affordable to many. We use the five elements of "democratic design" -- form, function, quality, sustainability and a low price. So instead of thinking outside the box, we got rid of it. At IKEA, we want to inspire people to create the home they dream of. Follow us on a journey from home through design, supply and distribution to find out how they come together to create quality products at low prices. To us, creating a better everyday life for the many people also means making a difference for the people and communities where we work. This film lets you know more about how.
Views: 222735 IKEA USA
City Lodge Brand Story Video
 
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A fun animated video telling the story of City Lodge hotels.
Views: 29 FringeFX
Buggy Night Google Spotlight Stories
 
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Check out the brand new Buggy Night from Google Spotlight Stories on the Moto X phone. Awesome 360 degree animated mobile technology.
Views: 1643 Colleen Padilla
The new Google Calendar app for Android and iPhone
 
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We’re introducing a brand new Google Calendar app. It’s designed to be a helpful assistant, so you can spend less time managing your day, and more time enjoying it. Learn more at http://www.google.com/landing/calendar/
Views: 9304188 Google
Navigating Leadership:  The Google Back Story
 
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Google, Inc: Join James Waterman, Google, Inc., Regional Manager, SLED West as we explore Google’s Back Story. Back Stories are a key feature of the APSEA-USC Navigating Leadership Program as they connect "What we Do" to "Who We Are". From this perspective, we look at Google’s audacious mission to organize the world’s information and make it universally accessible and useful as it impacts being the most innovative company in the world. On March 19, 2014 the Navigating Leadership Advisory Board convened at the Google Complex to experience an environment where employment - creativity and innovation are institutionalized under a paradigm of thinking that Googlers term 10x and Moonshot thinking. This Back Story explores this paradigm.
Views: 148 apseavideos
Company Name Before And After Story: Veggie Set Go Branding
 
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I worked with Karen Murphy to Create The Company Name "Veggie Set Go," the Tagline "Anywhere," and consulted on her logo design. For more details visit www.CanonWing.com
สัมมนาการตลาด "Brand Storytelling พลังเรื่องเล่า...ส่งแบรนด์ให้ดังได้ดั่งใจ"
 
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สัมมนาการตลาดเชิงอภิปรายครั้งที่ 16 หัวข้อ "Brand Storytelling พลังเรื่องเล่า...ส่งแบรนด์ให้ดังได้ดั่งใจ" โดย นักศึกษาปริญญาโท สาขาการตลาด การตลาด วิทยาลัยการจัดการ มหาวิทยาลัยมหิดล วันอังคารที่ 9 กันยายน 2557 ครั้งแรก!! กับการนำเสนอ "The GREAT STORYTELLING Model" ที่คนทำธุรกิจไม่ควรพลาด พร้อมทั้งแฉหมดเปลือกกับ การหาเรื่อง การสร้างเรื่อง การเล่าเรื่อง ให้จับใจลูกค้า พร้อมพบกับแขกรับเชิญพิเศษที่มาร่วมถ่ายทอดประสบการณ์การใช้ Storytelling อย่างไรให้ประสบความสำเร็จ คุณพงษกรณ์ คอวนิช ผู้อำนวยการสำนักสื่อสารการตลาดและกิจกรรมการตลาด บริษัท แอดวานซ์ อินโฟร์ เซอร์วิส จำกัด (มหาชน) คุณศิริวัฒน์ วรเวทวุฒิคุณ เจ้าของธุรกิจศิริวัฒน์แซนด์วิช
Views: 3866 Storytelling CMMU
The "Story" of How One Entrepreneur Unexpectedly Pitches Target's CEO in Sweatpants - Martha Stewart
 
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Watch the Full Panel Discussion: http://www.marthastewart.com/972807/american-made?xsc=synd_youtube_ms_story#1092729 How do you create a brand when you're constantly changing? Rachel Shechtman, the founder of Story, speaks about her brand's major success over the last few years and how Story is working towards connecting smaller makers to media companies. By partnering with other major brands, Story has reinvented the consumer space by crafting a workshop experience within its retail locations — creating an ever-changing magazine come-to-life. Brought to you by Martha Stewart: http://www.marthastewart.com Subscribe for more Martha now!: http://full.sc/PtJ6Uo --------------------------------------------------------------- Want more Martha? Twitter: http://twitter.com/marthastewart Facebook: https://www.facebook.com/MarthaStewartLiving Pinterest: http://pinterest.com/ms_living/ Google Plus: https://plus.google.com/+MarthaStewart/posts Martha's Official Blog: http://www.themarthablog.com/ The Martha Stewart channel offers inspiration and ideas for creative living. Use our trusted recipes and how-tos, and crafts, entertaining, and holiday projects to enrich your life. The "Story" of How One Entrepreneur Unexpectedly Pitches Target's CEO in Sweatpants - Martha Stewart http://www.youtube.com/user/MarthaStewart
Views: 1379 Martha Stewart
FreeConferenceCall.com CEO David Erickson: Brand Story
 
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This video is the final reveal of the four part series depicting the "What Brand Is It?” viral marketing campaign, created by https://www.FreeConferenceCall.com.
Views: 17627 FreeConferenceCall.com
Coffee Branding & Design - Senseo Brand Story | Pearlfisher
 
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Pearlfisher worked in partnership with SENSEO®, owned by D.E Master Blenders 1753, to develop a new master brand identity and global packaging design for the coffee brand. The new brand identity reflects the pleasure of SENSEO®’s superior coffee experiences, which are designed for the senses and enabled by technology. The new design has developed the inviting, warm, joyful and dynamic elements of SENSEO®’s character, and reflects the great taste, quality and aroma of SENSEO® coffee while showcasing the brand values of aspirational and desirable simplicity. The packaging design uses colour and pattern to differentiate between the sub-ranges within the vast SENSEO® portfolio to represent different coffee experiences and to enable easy navigation and recognition for the consumer. By leveraging our experience in coffee branding design and implementing crucial strategic and design skills, we were able to reignite the brand’s desirability and love of coffee with a playful and modern feel that is all about sensorial joy and enchantment. To view more from Pearlfisher, visit our website: https://www.pearlfisher.com Watch The Video Again: https://www.youtube.com/watch?v=UG16JF5S_WI Visit our Twitter Page: https://twitter.com/pearlfisherlive Like us on Facebook Page: https://www.facebook.com/pearlfisherlive Visit our Instagram Page: https://www.instagram.com/pearlfisher... Visit our Google+ Page: https://www.plus.google.com/+pearlfisher Visit our LinkedIn Page: https://www.linkedin.com/company/pear...
Views: 338 Pearlfisher
Telling a Story: Destination Branding No Worries Lodge
 
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Tourism branding and destination branding are two challenging areas of branding. Having branded several cities, award-winning brand identity specialist and Fast Company blogger David Brier was commissioned to do the branding for No Worries Lodge, a 7,000 square-foot Midwest luxury log cabin. Part of the trick was telling the story visually in an unexpected way. More information can be found at http://www.RisingAboveTheNoise.com
Views: 853 David Brier
Doug Stevenson: "The Power to Persuade – The Magic of Story" | Talks at Google
 
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Storytelling is an essential leadership skill. It will enable you to be more influential and persuasive and less technical and boring. It will set you apart and make you and your ideas memorable. Doug Stevenson is a former actor who has brought lessons from the theater and great storytelling to the corporate world. He has translated these techniques into what he calls The Story Theater Method for Strategic Storytelling in Business. While he has no intention of making you into a great actor, he does want to make you a “star”. In this interactive session, Doug will model effective business storytelling and show you how to apply his storytelling technology to your role in Google. He’ll even coach a few people on their stories to illustrate how you can be a better storyteller. If you want to be more engaging, interesting and convincing, Doug Stevenson will show you how.
Views: 41087 Talks at Google
Newsweek Feature Stories: The Future of Branding
 
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Subscribe for more videos like this: http://youtube.com/subscription_center?add_user=92ndStreetY As part of our partnership with Newsweek magazine, 92Y American Conversation brings you interviews with the reporters behind Newsweek's top stories. This week, Newsweek technology columnist Kevin Maney discusses how traditional big brands are losing ground to companies forging digital relationships with their customers and "microbrands" promising one-of-a-kind products. Take a listen and then tell us what you think. Follow us on Facebook: http://facebook.com/92ndStreetY Twitter: https://twitter.com/92Y Tumblr: http://92y.tumblr.com/
Views: 1018 92nd Street Y
Tampa Plumbing Company | Red Cap Plumbing Brand Story
 
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Our company is built on our commitment to serving our customers, it is supported by the honesty and trust that runs through our entire organization and it is fueled by our hard work and dedication. We take pride in our reputation for timely service, professional results and exceeding expectations. That is what the Red Cap Service Experience is all about -- and that is what we deliver to every customer -- guaranteed.
Views: 13203 Red Cap Plumbing & Air
Visual Storytelling for Brands: 3 Case Studies | Infographic
 
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http://socialmediaonlineclasses.com How brands can use visual content to grow their business: ➤ the secret to getting 180% more engagement on your posts ➤ "boring" brands who are rocking visual content ➤ how to create your own visual roadmap Interview with Ekaterina Walter, co-author of The Power of Visual Storytelling: http://bit.ly/1yGrVVF Visual Storytelling for Brands: 3 Case Studies & Infographics (blog post): http://bit.ly/1sEhg8C Get your Free Social Media Strategy Class: http://goo.gl/dYpzcA 13 Small Business Social Media Case Studies: http://goo.gl/pKr5AZ Create an Action Plan for Your Social Media Goals: http://goo.gl/g3I5Cb Your Ultimate Guide to Social Media for Local Business: http://goo.gl/OZ9AJx The State of Social Media for Small Business: http://goo.gl/RPiFjL Grow your business using social media marketing with tips from my Facebook page: http://www.facebook.com/SocialMediaOnlineClasses See infographics, case studies & more on our Pinterest boards: http://www.pinterest.com/smonlineclass/ Subscribe to our YouTube channel here: http://www.youtube.com/subscription_center?add_user=willowridgemedia
Storytelling for Your Brand
 
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http://www.thereluctantspeakersclub.com/ As part of The Reluctant Speakers Club Expert Series, public speaking mentor Eamonn O'Brien interviews advertising expert Noel Derby, the founder of Brand Advocates (ie.linkedin.com/pub/dir/Noel/Derby) about: How to Extend the Power of Stories You Share From the Podium Listen in as we chat about: - Why stories should anchor most every form of communication you use to promote ideas, products, or brands - What everyone should learn from the biggest and most successful brands in the world - Why you need to 'get emotional' with your target audiences - What it takes to uncover and reveal stories that can set one brand apart from another - The secret to tapping into audience experience and why you should care - How stories can help you to leap frog past information overload and be remembered - The one ingredient you must include in every story to win hearts and md - And more Learn About Eamonn's New Book: How to Make Powerful Speeches - Free chapter: http://www.thereluctantspeakersclub.c... - To buy on Amazon, please visit: http://amzn.to/1mQYlu0/
Views: 406 Eamonn O'Brien
Charles van der Pear - the Story Behind the Brand
 
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http://www.charlesvanderpear.com
Views: 483 Karl van de Paer
Draw My Life - SSSniperWolf!
 
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Draw My Life! My life in a nutshell! So many people have asked for it so here it is! Love you guys! Leave a Like if you enjoyed! Check back to my channel everyday for new videos! You can also follow me on Twitter: http://www.twitter.com/SSSniperWolf Twitch: http://www.twitch.tv/SSSWolf Facebook: https://www.facebook.com/SSSniperWolf Instagram: http://instagram.com/sssniperwolf Business Inquires: [email protected]
Views: 10247171 SSSniperWolf
Snikwah Behind the Brand  Origins Story
 
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Every great brand has a unique origins story, ours is no different. Born from necessity and a life of passion- Snikwah! Join us as John talks about how Being Snikwah has changed our lives.
Views: 933 Snikwah
How should brands approach storytelling?
 
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In this segment of the interview with Gary Goldhammer, we review how brands should approach storytelling.
Creating a brand — who really controls your brand's story
 
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Whoreallycontrolsyourbrand'sstory? (atruestory) "Yourbrandiswhat otherpeoplesay aboutyouwhen you'renotintheroom." Jeffbezos,founderofamazon.com "Ifyoudon'tgivethe marketthestorytotalk about,they'lldefineyour brand'sstoryforyou." Davidbrier Everybrandhasastory. Fewbrandstell theirstorywell. Fewbrandstell theirstorywell. Mostdonot. Forthosethatdo Thosethattelltheirs wellwinmorethanjust havingsomeonehear theirstory(or"like" themonsome socialchannel). Thosethattelltheirs wellwinmorethanjust havingsomeonehear theirstory(or"like" themonsome socialchannel). Theywinloyalty. Theywinbeinganintegral partofeveryday awareness(and discussion) ratherthanbeing anafterthought. Andtheywin beingthoughtof whenit'stimetobuy. Forthosethatdon't Thosethatdon't crystallizetheirstory forfeitmorethan merevisibility. Theyforfeitmeaning, relevance,andthe awarenessthatleads upto,andtranslates into,sales. Yourfoundation Thestoryisthe foundationofyour brand'svocabulary (andanswersthe question,"whyshould anyonecare?"). Sowhenyour brandopensits mouth,ithas somethingtosay. Moreimportantly, ithasamessage thatwillgetheard. Andeverybrand deservesastory that'sworthhearing. Overhalf-a-million Over524,000people haveviewedthe followingstoriesto helptheirbrands getheard. Clickontheimagebelowtoviewthispresentation Clickontheimagebelowtoviewthispresentation Clickontheimagebelowtoviewthispresentation Clickontheimagebelowtoviewthispresentation We'vehelpedbrandsasbigaswellsfargo andrevlonandassmallasthenextgreat startupfromnapavalleytonewjersey. Wecarveoutyourstoryandyourbrand's vocabularysothemarketisn'tlefttodoit foryou. Inshort,wehelpyourbrand. Need more? Visitandsubscribeat Risingabovethenoise.com Want more? Visitandsubscribeat Risingabovethenoise.com Followdavidbrierontwitter: @davidbrier Want more? Visitandsubscribeat Risingabovethenoise.com Followdavidbrierontwitter: @davidbrier Design,artdirectionandtextby Davidbrierofdbdinternational Copyright2013dbdinternational Want more?
Views: 40 Slidez Plaza
Brand Storytelling and Captivating Content - With a Social Data Twist
 
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We all know that 'content is king', but how can you consistently lighting up Social Streams in the right way? Starting from branding and storytelling from a social perspective, This Here will take us through the highlights (and lowlights) of social content marketing, and show us a clever way of using the open graph to inform your conversation calendar.
Views: 270 Innocom
NATPE 2013: The Death of Branded Content - The Rise of Brand Storytelling
 
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Branded entertainment is dead. Brand narratives are alive and well. It's no longer enough for brands to insert-logo-here in content they've had no role in shaping. Today, marketing executives realize that to remain relevant, brands must find and share their stories across platforms. And that those stories must be compelling enough for audiences to choose to consume. This tale of transformation is leading to new partnerships between marketers and content creators, new business models and the emergence of a new age of brand storytelling. Scott Donaton, a pioneer at the intersection of content and commerce, will lead a debate that will tap the minds of forward-thinking, bold-face names from the worlds of marketing and content creation. Moderator(s): Scott Donaton, President & CEO, Ensemble Panelist(s): Laura Caraccioli, President, Electus; Lauren Radcliffe, Director of Media and Branded Entertainment, Dr. Pepper Snapple Group; Jared Hoffman, Managing Partner & President of Branded Entertainment, Generate; Randall Rothenberg, President & CEO, Interactive Advertising Bureau; Trudy Hardy, Department Head, BMW Marketing Communications and Consumer Events, BMW of North America, LLC
Views: 284 NATPE
Telegraph Story 1.0
 
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We are a boutique branding, marketing and design shop powered by a team of award-winning designers, developers and brand strategists driven by big ideas. Here's our story... Subscribe to Telegraph on YouTube: http://www.youtube.com/user/Telegraph... Like Telegraph on Facebook: https://www.facebook.com/TelegraphBra... Follow Telegraph on Twitter: https://twitter.com/telegraphbrand Find Telegraph on Google +: https://plus.google.com/1181095191954...
Views: 61 Telegraph Creative
Epipheo - Consumer Products & Branding
 
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Epipheo is a creative agency most known for their creative storytelling through video. With clients focused on the coasts like eBay, Facebook and Google, they still choose to grow and live in Cincinnati.
Views: 655 REDI Cincinnati
The Ultimate Wingman Story
 
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Have you ever wanted to be on the cover of a romance novel? GMM #585! Good Mythical MORE: http://youtu.be/qn2-ZV0kwso Check out our bold ride and drive of the 2015 Camry here: http://youtu.be/6QZwNo5Z5EY SUBSCRIBE for daily episodes: http://bit.ly/subrl2 **** PREVIOUS episode: http://youtu.be/KYTTdfpUIUY NEXT episode: http://youtu.be/r4A5zoRuPoQ Get the GMM Coffee Mug! http://store.dftba.com/products/good-mythical-morning-mug Get the GMM Poster plus the GMM T-shirt! http://store.dftba.com/collections/rhett-link Watch the Rhett & Link Channel: http://youtube.com/rhettandlink Listen to Ear Biscuits! iTunes: https://itunes.apple.com/podcast/ear-biscuits/id717407884 SoundCloud: https://soundcloud.com/earbiscuits JOIN the RhettandLinKommunity! http://bit.ly/rlkommunity LIKE us on FACEBOOK! http://facebook.com/rhettandlink FOLLOW us on TWITTER! http://twitter.com/rhettandlink FOLLOW us on TUMBLR: http://rhettandlink.tumblr.com/ FOLLOW our INSTAGRAM - http://instagram.com/rhettandlink JOIN our circle on GOOGLE PLUS: https://plus.google.com/+rhettandlink Good Mythical Morning is available for download on iTunes! Video Podcast: http://bit.ly/xuJVPc Audio Podcast: http://bit.ly/zSewZ6 We are two Internetainers dedicated to giving you a daily dose of casual comedy every Monday-Friday on our show "Good Mythical Morning" at youtube.com/rhettandlink2. Thanks for making us a part of your daily routine. Be your mythical best, mythical beast. - Rhett & Link Mail us stuff to our P.O. Box Go to http://rhettandlink.com/contact for details. "That Escalated Quickly" Ep. 3 Credits: Created by: Rhett & Link Mythical Beasts: Tonya and Stephen Michlin Executive Producer: Stevie Wynne Levine Producer/Co-Director: Brian Johanson Director of Photography: Benjamin Eck Production Designer: Mike Pasley Editor: Benjamin Eck Novel Design: Morgan Locke Production Coordinator: Alexander Punch Second Camera: Todd Bishop Sound Mixer: Kile Stumbo Special thanks to Toyota, Saatchi, Brand Arc, Collective Digital Studio GMM CREDITS: Produced by Stevie Wynne Levine Writer, Producer, Camera: Edward Coleman Editor, Graphics: Morgan Locke Production Assistant: Alexander Punch Show Graphics Package and Lighting: Ben Eck Intro Motion Graphics: Digital Twigs http://www.digitaltwigs.com Intro Music: Pomplamoose http://www.youtube.com/pomplamoosemusic Set dresser: Cassie Cobb Set construction: Jason Inman Wheel music: http://www.royaltyfreemusiclibrary.com/ Microphone: The Mouse from Blue Microphones: http://www.bluemic.com/mouse/
Views: 1583036 Good Mythical Morning
Cadbury Daily Milk Brand - Pearlfisher Brand Story | Pearlfisher
 
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An undisputedly iconic brand, Cadbury Dairy Milk holds a unique place in the hearts and minds of consumers around the globe. Pearlfisher was tasked with bringing the character of over 50 global variants of Cadbury Dairy Milk to life with a new visual identity system that would be globally recognised but flexible enough to accommodate cultural nuances and local tastes. Inspired by the creative idea of ‘See the Joy’, we replaced product shots with imaginative, playful flavour expressions and gives each variant its own personality and creates a living, breathing identity that extends beyond packaging. We also redesigned Cadbury Buttons and Giant Buttons, and created a brand for Cadbury Glow asserted Cadbury as the creator of premium chocolate gifting in the Indian market. Our identity and vision for the RD&Q Centre created an inspirational environment where all our favourite chocolate brands are dreamt up and that reflects the magic, excellence and joy of creation that happens behind the Centre's walls. By leveraging our skill and experience in food, confectionary and FMCG packaging design, we were able to reinjected Cadbury Dairy Milk with desire to enhance its contemporary relevance and international appeal. We’ve rejuvenated the chocolate aisle, simplified the shopper experience and communicated the Cadbury Dairy Milk product experience in a generous, tasty and playful way. To view more from Pearlfisher, visit our website: https://www.pearlfisher.com Watch The Video Again: https://www.youtube.com/watch?v=TgQRFVrC0-A Visit our Twitter Page: https://twitter.com/pearlfisherlive Like us on Facebook Page: https://www.facebook.com/pearlfisherlive Visit our Instagram Page: https://www.instagram.com/pearlfisher... Visit our Google+ Page: https://www.plus.google.com/+pearlfisher Visit our LinkedIn Page: https://www.linkedin.com/company/pear...
Views: 36065 Pearlfisher
Joao Ciaco: Brand Storytelling in Latin America
 
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FOMLA14 session - "Brand storytelling in Latin America." Big Brands are finding ways to get closer to the Latin American Consumer. Coca Cola has reinvented its regional ad campaigns; Fiat and Chrysler were the first cars brands in the region to embrace social media in their ad campaigns; and Itau aims to be an agent of transformation in society. What is driving the strategies of these brands? Where are they succeeding? What is the next chapter? • Joao Ciaco, Head of Advertising and Relationship Marketing Director, Fiat and Chrysler Find out more about our event and this year's speakers and sessions on: http://www.festivalofmedia.com/latam
Views: 99 Festival of Media
Pitching a Fashion Line to Investors? Brush Up on Your Storytelling Skills
 
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Paige Dellavalle's jewelry line survived Shark Tank on ABC and the founder says she owes it all to her mastering the art of the pitch. Read more at: http://www.entrepreneur.com/video/233017 More 'Trep Talk: http://entm.ag/treptalk Watch more videos at: http://www.entrepreneur.com/video/ Follow Us On Twitter: http://entm.ag/EntTwitter Like Us On Facebook: http://entm.ag/EntFacebook Follow Us On LinkedIn: http://entm.ag/EntLinkedin Add Us To Your Circle on Google Plus: http://entm.ag/EntGoogleplus Subscribe To Our YouTube Channel: http://entm.ag/EntYoutube
Views: 8985 Entrepreneur
BEST!!! Business Motivation Watch Now -  Success Stories (Oprah, Amazon, Facebook, Google, Apple)
 
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This video was produced as a homage to some of the greatest business leaders of our time. We do not own the footage, music or audio. It was developed to inspire others and show how some of the most successful people in business started out from nothing "rags to riches" and became wealthy in all areas in life by Never giving up and doing what they loved. Thanks to the following: - Steve Jobs, - Oprah Winfrey - Mark Zuckerberg - Larry Page - Jeff Bezos - Richard Branson - Eric Thomas - Tony Robbins - Les Brown - Zig Ziglar I hope this inspired you the way I felt when I made it. Please feel free to subscribe to our channel, like the video, share it and comment for other videos and ideas. Video produced by LY
Views: 1283902 LY
Branding Overhaul! - Bring Your Brands to the Table
 
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In this video we are having a Branding Overhaul!! Bring your Brands to the table and our experts will share some tips for improving your brand.  Meet Our Guests!!! +Rebekah Radice -  is a social media strategist; speaker and trainer, working with organizations as well as entrepreneurs to build a winning team, brand and online business. Rebekah was named an Inman Top 100 Most Influential Leader for 2013 and 2014, and one of the Top Social Media Professionals to Follow in 2013. +Ryan J. Rhoades - CEO & lead graphic artist at Reformation Designs, which is a company he started in Silicon Valley in 2011. Some his recent clients include Jack Canfield, Jim Kwik of SuperheroYou and Kwik Learning, Rick Frishman of Morgan James Publishing, and many others. His clients have appeared in publications like Forbes, The New York Times, The Huffington Post, and been on many television networks like CNN, MSNBC, etc. +Jessica Dewell - Dynamic ideas create results - stemming from the story already in existence. Together we will infuse what works with new ideas to get online, stay online, prosper online. Today's world is social. What you will find shared here is information focusing on interesting social business tips and techniques; customer-centric practices; and overall personal/professional inspiration. +Anabell Hilarski - Entrepreneur woman, Motivational Coaching, Blogger, Social Media leader in Latin America. I am the #1 Lady in Panama using Google Plus and being verified in Central America. Those 4 Girls weekly Hangouts on Air are Wednesdays @ 10am PST | 1pm EST Subscribe to our updates & catch the replays at http://www.those4girls.com Stop by our Google Plus community and stay awhile! http://bit.ly/those4girls Stop by our Google Plus community and stay awhile! http://bit.ly/those4girls Find us on http://twitter.com/Those_4_Girls https://www.facebook.com/Those4Girls Buisness Playlist - https://www.youtube.com/playlist?list=PLwzwVl3MjdhfMA7XKcYeb8WmRABKSizn1
Views: Those 4 Girls

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