Learn more at: http://extension.berkeley.edu/public/category/courseCategoryCertificateProfile.do?method=load&certificateId=17023 Jim Bull, Co-founder and chief creative officer of Moving Brands, discusses his own professional path. He was instrumental in developing an innovative approach to branding, storytelling and experience design. His deep understanding of how to create successful brands has enabled Moving Brands to help define internationally known brands such as Apple, Google, Nokia, Microsoft and Stella McCartney. In this dynamic lecture, he speaks about his 16 years of running a creative, global business—when to take risks, how to win work and why you need to pick a leader.
Views: 15093 UC Berkeley Extension
Explore the complete brand story of the world renowned brand - Gucci. Subscribe to our channel for brand stories of the top global brands. SUBSCRIBE HERE - https://goo.gl/dECt2n The Fila logo is one of the most popular logos ever created. It has been worn by many of the world’s best athletes – a fact that significantly strengthens the brand internally and externally.The present Fila logo remains strikingly memorable, largely due to the cleverly artistic treatment of the letter F. The symbol comprises of snakelike letters which give it a highly futuristic and elegant look. The red bar makes the initial unique in the Fila logo, and represents vitality, vigor and passion. On the other hand, the blue color represent trustworthiness and reliability of the brand. Sub @ www.youtube.com/WhatABrand Like @ www.facebook.com/KARAStudios #FilaBrandStory #Brands #BrandStory
Views: 19203 What A Brand
Explore the complete brand story of the world renowned brand - eBay. Subscribe to our channel for brand stories of the top global brands. SUBSCRIBE HERE - https://goo.gl/dECt2n eBay.com commenced as an auction website in September, 1995 with the name “AuctionWeb”. The original company logo was a simple motif in black font that showed the Auction logo on a black and white sloped bar. This logo was known as the “Death Bar” logo. The current eBay logo was created by Bill Cleary of the CKS group, a California design agency. The logo was selected out of many that logos that were designed. The letters are not placed on the same level, they have been shown in a slightly zigzag manner, which is called “baseline shift” in graphic design. This enhances the beauty of the eBay logo and shows that company is ever ready to make changes and is constantly growing. The abnormal capitalization of the alphabets projects that company is always ready to accept positive change. The letter B in the logo is not shown in its capital form, but the company name, however, is written as ‘eBay’. Designers at CKS perceived the capital B to look like a roadblock in the center of the logo so they capitalized letter Y in its place. The basic colors of the eBay logo signify entertainment, enthusiasm and candid energy. The typeface used in eBay logo is a slight modification of the Univers® font family. Sub @ www.youtube.com/WhatABrand Like @ www.facebook.com/KARAStudios #Ebay #BrandStory #Brands #Ecommerce
Views: 1698 What A Brand
See how Google's Brand Lift solution provides a wealth of actionable insights for brand advertisers. Subscribe → http://bit.ly/1OwZWkP Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.
Views: 74008 YouTube Advertisers
Check out the YouTube Creator Story on Dulce Candy on Think with Google here: https://goo.gl/73t5KI - Level up your YouTube skills with Creator Academy lessons: http://goo.gl/E9umlU - See index of all lessons: http://goo.gl/x2h1NG - Get how-to step-by-step help: http://goo.gl/fBzr7
Views: 37362 YouTube Creators
Full speaker hangout here: https://www.youtube.com/watch?v=ko08N5fq01k *GE CMO Beth Comstock* emphasizes that connecting with your audience through *an authentic, personal story is a critical first step for any brand—you have to achieve “mind share” in order to get market share. A company’s best storytellers are often their team members* working behind the scenes. A marketer’s job is to elicit those stories and translate them to the world. Join us for our next Google Hangout on Wednesday, February 18th at 12:30 p.m. EST as Beth joins FoST Founder Charlie Melcher to discuss personal connection in corporate storytelling. RSVP here to watch, and submit your questions for Beth on G+ or to our Twitter handle *@fostorg* now or during the broadcast!
Views: 92 Future of StoryTelling
Create Your Brand Story [Always Be Creating] Your Personal Branding Story is important to establish who you are and why we should care about you and the value you can create. If you don't know your own Origin Story it is hard to establish yourself clearly in people's minds and build your Personal Brand. I talk about this more in my Free Ebook the 7 Points of Personal Branding Mini Guide which you get when you join the Create Awesome Community Newsletter: http://robertoblake.com/newsletter Building Your Personal Brand matters, it is the new resume, that and networking are the two vital skills to furthering your career, doing what worked 10 years ago will not work today or tomorrow, so embrace Personal Branding and educate yourself on it. Learn to get comfortable tooting your own horn and putting people in a position to do it well and favorable in a noisy world. Or ignore personal branding and get drowned out by your loudest competitors. It is completely in your hands. If you do choose to ignore Personal Brand Development then you are simply leaving things to chance instead of going on the offensive.
Views: 1791 Roberto Blake
Video created for the Swiss lifestyle brand MiaMily, creator of the HIPSTER™, the NEW, HEALTHIER way to carry your baby. A KICKSTARTER SUCCESS STORY Their story began on Kickstarter, with the introduction of the HIPSTER™ receiving overwhelming support with over 570 backers overfunding this unique and much needed product.
Views: 1059 First Empire By Kasper Jensen
http://www.thereluctantspeakersclub.c... Are You Making These Mistakes With Your Brand Stories? As part of The Reluctant Speakers Club Expert Series, public speaking mentor Eamonn O'Brien speaks with brand expert Alec Drew, AKA The Straight Talker (http://www.straight-talker.com/) at a recent PSA Ireland (https://www.facebook.com/psaireland) event about what it takes to set partnerships with third party creative resources for success. How to Partner With Design Professional to Create Winning Brand Stories Listen in as we discuss: - The single biggest challenge you must address before you even begin to design your brand - Why too many businesses don’t get what they want when working with creative professionals to design brands, websites, and more - What you simply must know to achieve better results from your partnerships - The single most important question you should ask creative professionals when deciding who you should work with - What it really takes to create a winning brand - And more To Hone Your Speaking Skills, Make it Your business to Learn About Eamonn's New Book: How to Make Powerful Speeches Visit: http://www.thereluctantspeakersclub.c... or buy it at Amazon via: http://amzn.to/1mQYlu0 To connect with Eamonn, visit: https://twitter.com/TheReluctantSC https://www.linkedin.com/in/eamonnobr... https://plus.google.com/+EamonnOBrien..
Views: 1031 Eamonn O'Brien
Apple's Success Story | Brands & Beyond Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. Its hardware products include the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPod portable media player, and the Apple Watch smart watch. Do Subscribe, Like & Share my video if you like!! Click The Below Link To SUBSCRIBE: https://www.youtube.com/channel/UCS8tXkQBtNVR0KxRo5dfseQ?sub_confirmation=1
Views: 6997 Brands & Beyond
Emmy-award winning company in Rockland County, presents their re-branding and the 40% increase it had on business this year. Hudson Valley Graphic Design created a full brand program that increased their bottom line. Contact us to help you do the same:http://hudsonvalleygraphics.com/contact/
Views: 235 Hudson Valley Graphic Design LLC
GoDaddy - a brand recognized around the world. With offerings in 37 countries and 17 languages, GoDaddy is a large, high-growth business company, which you can learn more about at https://www.godaddy.com. GoDaddy has nearly 13 million customers, $1.4 billion in revenue and more than 20% of the world’s domain names under management. But there’s much more to the GoDaddy business story. C.E.O. Blake Irving introduces you to some of GoDaddy’s customers and tells all about this incredible company.
Views: 22471 GoDaddy
It’s surprisingly easy to make a confusing graph. No one sets out with that purpose, but it happens frequently—across all industries and by all sorts of well-intending people. One way to avoid this challenge is to never simply show data, but rather to tell a story with it. Former Googler Cole Nussbaumer Knaflic teaches people how to turn data into high impact visual stories that stick with their audiences. Join this engaging session, moderated by Tina Malm and Davey Nickels, where Cole features highlights from her new book, storytelling with data: a data visualization guide for business professionals. Hear about the powerful strategies that were honed through her work on the People Analytics team and the data visualization course that Cole created at Google and taught at offices throughout the US and Europe.
Views: 71555 Talks at Google
Here's how a simple mark ends up meaning something big as a great logo. Joe Posner, and Michael Bierut (designer of the Hillary Clinton logo) explain. For more from Michael Bierut on graphic design, check out his book "How to use graphic design to sell things, explain things, make things look better, make people laugh, cry, and (every once in a while) change the world": http://www.amazon.com/How-Michael-Bierut/dp/0062413902 Subscribe to our channel! http://goo.gl/0bsAjO About once a month, there's a new logo to fight about on the internet. The biggest one in recent memory was the highly controversial Hillary Clinton logo, which did not escape scrutiny from Vox.com either. But as a designer/filmmaker, something about these repeated discussions struck me as missing the point on what makes logos tick. It often has little to do with the subjective musings. So I called up Michael Bierut, the designer of that Hillary Clinton logo and countless others. He sat down with me and helped explain the elements of a great logo in the video above. Vox.com is a news website that helps you cut through the noise and understand what's really driving the events in the headlines. Check out http://www.vox.com to get up to speed on everything from Kurdistan to the Kim Kardashian app. Check out our full video catalog: http://goo.gl/IZONyE Follow Vox on Twitter: http://goo.gl/XFrZ5H Or on Facebook: http://goo.gl/U2g06o
Views: 2823746 Vox
M Street TV (Episode #2) Sticky Stories: How To Craft a Brand Story That Sticks THINK LIKE THE CUSTOMER! What spoke to you about the latest product or service you purchased?! What "story" did that brand tell that resonated with you and caused you to buy from them? From our messaging to our imagery, we need to thoughtfully consider how we are coming across to our ideal audience...are we memorable? And for the right reasons? In this video we discuss how to use storytelling as the new method to attract your ideal audience to your brand. Visibility equals credibility and both of those lead to opportunity. How are you showing up and sharing your unique brand story? Tune in every Tuesday to learn how to go from being unheard and unseen to unforgettable! Share this Video: http://youtu.be/3TSvhJvMTq4 If you're in the Central Valley, you can also view this show every week on Comcast (Channel 93) and AT&T Uverse (Channel 99) Subscribe To My Channel and Get More Great Tips on M Street TV YouTube.com/c/MarishaDixon Marisha is a Creative Media Consultant who helps millennial moguls in the making discover, capture and reveal their unique brand story. SCHEDULE Tuesdays: M Street TV Monthly: Backstage Pass Special Episode on the last Thursday of the every Month Segments Include: The Fitting Room: ft. Resident Style Expert Michael Suarez The Powder Room: ft. Resident Makeup Expert Deidre Curry ********Other Great Resources******** For My Sources*** & for Other Sources* *** http://bit.ly/1PyarmS (learn more ways to create great content) * http://onforb.es/1j7USF0 (secrets of telling a great brand story) Ask me A Question [email protected] Follow me https://www.linkedin.com/in/msmarisha https://plus.google.com/+MarishaDixon/posts https://instagram.com/immsmarisha/ https://www.pinterest.com/marishadixon/
Views: 466 Marisha Dixon
Google AdWords is now Google Ads. Click here to learn more about our new advertising brand: blog.google/technology/ads/new-advertising-brands/ Your reports need to be both actionable and compelling. If you have someone that signs off on your AdWords strategy, make his or her decision easy by creating the right kinds of reports: those that tell a story. This video covers three ways to do that: 1) Filtering your analyses and reports to focus on high-value areas 2) Segmenting your analyses and reports to highlight differences at every level of your account 3) Creating line, bar and pie charts to better visualize your data Check out the full video series: Frame your analyses around what success looks like for you (https://goo.gl/JRrrbp) Give analyses the appropriate context (https://goo.gl/gWKniR) Tell a story that translates reports into action (https://goo.gl/OxwOvL) Tailor reports to be uniquely meaningful to your needs (https://goo.gl/cYS0rX) Want more? Get the full guide and checklist here: https://goo.gl/hBmBTk Want to get Google's official Best Practices right in your inbox? Sign up here: https://goo.gl/rQr7to Ready to find actionable insights with AdWords reporting? Go here: https://goo.gl/fgq6X2 To get more AdWords Best Practices, go to g.co/GoogleBP ____________________________ 00:06 Hello the internet and welcome to our ongoing series all about special reporting in AdWords. My name's Sean Quadlin, I'm a product marketing manager focusing on SEM best practices. And right now, we're going to talk about telling a story with your reports. Now your reports need to be both actionable and compelling. If you have someone that signs off on your AdWords strategy, make her decision easy by creating the right kinds of reports - those that tell a story. We're going to cover three different ways to do that. (1) Filter your analyses to focus on high-value stuff. (2) Segment your analyses to highlight differences. (3) And then create line, bar and pie charts to better visualize your data. 00:41 To start you want to filter your analyses and reports to focus on high-value areas. AdWords has a ton of data and a big part of good making sense of everything that's available. Filter your reports to focus someone's attention. Think about what you care about and filter out the stuff that you don't. At nearly every level within AdWords, you can apply thoughtful filters to shed new light on your performance. Filters based on volume remove clutter. Filters based on things like campaigns or networks can make your insights more meaningful. Whatever your needs are, there are filters that can help make your reports more straightforward. 01:15 Next up, segment your analyses and reports to highlight differences within your account. While you use filters to eliminate unnecessary data points, use segments to unpack differences in performance that may be hiding in larger aggregate numbers. Through segments, you can identify efficiencies to exploit, and inefficiencies to improve upon. Segments are a great way to avoid interpreting data incorrectly. Averages and totals can be instructive, but they can also obscure a true actionable insight that's buried in a bigger set of data. Highlight the differences that exist across different segments and use those differences to craft a story about what steps to take next. Even as simple as 'day of the week' can be really insightful for you and your analysis. 01:57 Finally, create line, bar and pie charts to better visualize your data. While numbers in the AdWords interface may have a certain appeal to certain people who spend all day in there, like myself, different audiences are going to have different expectations about what looks nice. Adding visualization can be a crucial step when it comes time to prove a point. Take what might be immediately apparent to you in a DataTable and transform it into something with universal appeal. Use charts to turn your data into a story that anyone can understand and act on. Use the report editor to create line, bar and pie charts - all of which are going to be easier on the eyes than a spreadsheet. Make your report that much more compelling. Not only are charts good for communicating insights you've discovered in a table, they can also be a great place to start the diagnosis process. Any differences or trends will stand out that much more. 02:45 To recap how to tell a story with your reports and translate it into action: (1) filter them for high-value areas, (2) segment to highlight differences within your account, and finally (3) create visualizations to make it a bit easier on the eyes. Thanks for watching this video and please check out the rest of our series.
Views: 8088 Google Ads
For more info: https://contentmarketinginstitute.com/the-story-of-content-rise-of-the-new-marketing/ Technology has changed the game. Consumers can ignore advertising and marketing at will. To break through the clutter, brands need to tell remarkable stories worth listening to and become the media in the process. The Story of Content: Rise of the New Marketing, a new documentary by the Content Marketing Institute, is the first comprehensive film of its kind for the industry. It explores the evolution of content marketing through the eyes of the world’s biggest leading brands such as Red Bull, Kraft and Marriott; and marketing influencers, including Joe Pulizzi, Ann Handley, Scott Stratten, Jay Baer and more. Featuring case studies from early pioneers to today’s marketing innovators, you’ll learn how content marketing has been–and will continue– to change business and media forever. Download our discussion guide to explore the documentary and its theme more deeply, and help you share the conversation with your executives, your colleagues, your associations and beyond: http://contentmarketinginstitute.com/... FOR TONS MORE advice & education: http://contentmarketinginstitute.com/ SUBSCRIBE TO OUR EMAIL LIST! http://info.contentmarketinginstitute... Register today for #CMWorld: http://www.contentmarketingworld.com/ LET'S CONNECT! Twitter ► https://twitter.com/@cmicontent Google+ ► https://plus.google.com/+Contentmarketinginstitute/posts Facebook ►https://www.facebook.com/ContentMarketingInstitute Linkedin ► https://www.linkedin.com/company/2416452 Slideshare ►http://www.slideshare.net/cmi
Views: 276766 Content Marketing Institute
We ask Dr Karen Nelson-Field, Professor, Centre for Digital Video Intelligence and Kevin Tan, CEO EYEOTA what is the future of storytelling for brands?
Views: 382 WGSN
Feb. 17 -- Lego Systems President Soren Torp Laursen discusses the company's turnaround strategy with Bloomberg's Mark Crumpton on "Bottom Line."
Views: 23338 Bloomberg
Your brand’s story is what keeps customers engaged and clients coming back time and time again. Discover why the character of your brand is the most important aspect of your marketing.
Views: 36 Michelle Salater
Google’s Panda, Penguin and Hummingbird algorithm changes have had a profound effect on the SEO industry. High search rankings are now dependent on the quality, originality and relevance of online content, rather than the way it is coded. Content marketing has risen to the fore as the way of achieving this, and this has brought together SEO practitioners, social media marketers, PR professionals and brand publishers. Brands are increasingly having to find ways of telling their stories through high impact, interesting, creative and authentic content. But if everyone’s trying to tell their own brand story, how do they create difference in an increasingly noisy world? Chair: Neville Hobson | Panellists: Alex Myers, Gem Griff, Max Tatton-Brown, Carlos Menezes, Lukasz Zelezny
Views: 445 Mynewsdesk
Watch this Brand Story Commercial by Robinsons, you might end up with "oohh sweet"!
Views: 3994 Brand News
How to create and write a user story/customer journey. Jose and Chris (J&C) work on a client's project: The Ole's Fishing Lodge Website Redesign, and develop User Stories. User Stories: You are building the narrative of how a user experiences a site, so that you can design features that anticipate a user's needs, improve their experience and helps them accomplish their goals. The key to creating an intuitive website is User Experience Design: getting inside the user's mind to understand their needs and wants and create a complete website experience for them. To do this effectively is very difficult. Jose and Chris, two veteran designers and the creators of The Skool, have spent years developing their own brand of user experience design called CORE: a step by step framework for designing intuitive websites. This involves creating a narrative based on the full life cycle of the user's experience. From how they first find the website or application, to how they engage, how they repeat and how they refer. _________________________________________________ Listen to the Futur podcast on iTunes: https://itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Android Stitcher: http://www.stitcher.com/podcast/aaron/the-futur Google Play: https://play.google.com/music/listen?u=0#/ps/Itg3hr5bs4a54w73o2toxcr4vhe HOW TO SUPPORT THE FUTUR: Purchase a Kit:https://www.thefutur.com/shop/ subscribe to the secret and private Master mind group on FB with bi-weekly webinars & exclusive videos not released anywhere else. Music on the show from Art-list.io http://goo.gl/22VpQi Use our Amazon Affiliate Link: http://astore.amazon.com/chrisdo-20 Buy useful design tools from Creative Market: https://creativemarket.com/?u=ChrisDo Get your business cards printed at Moo: http://www.moo.com/share/qn6x98 _________________________________________________ Need brand strategy help? Visit Blind LA’s WEBSITE: http://blind.com Jose Caballer: https://twitter.com/joseCaballer Chris Do: https://twitter.com/theChrisDo Aaron Szekely: https://twitter.com/AaronSzekely Credits: Executive Producer– Chris Do Hosts– Chris Do & Jose Caballer Director– Aaron Szekely Cameraman– Aaron Szekely, Andrew Truong Producer– Aaron Szekely Editor– Aaron Szekely Musical Director– Adam Sanborne === *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
Views: 89593 The Futur
This video is from https://www.futurelearn.com/courses/brand-storytelling/1/ ‘Brand Storytelling: How to Use Narrative to Sell’ is a free online course by D&AD available on FutureLearn.com A brand needs to carve an identity for itself - it needs to make clear to its audience what exactly it stands for. Storytelling does this in a memorable way, engaging customers. Stories are 22 times more memorable than facts alone. But it’s not just about the mind - it’s about emotional connections too. If a brand follows through sincerely on its promise of what it stands for, the customer believes in it, and becomes loyal. The brand builds a relationship - one with potential to last. What emotions can you identify in the clips shown? How do these link to the messages of the brand? At FutureLearn, we want to inspire learning for life. We offer a diverse selection of free, high quality online courses from some of the world's leading universities and other outstanding cultural institutions. Browse all courses and sign up here: http://www.futurelearn.com
Views: 10348 FutureLearn
Brand storytelling dell'Azienda Agrituristica Petrilli, una produzione INFINITY MOVIE'S EA, regia Amedeo Staiano, tour operator I Viaggi di Jack Sparrow, Speaker Aldo Russo blogger ufficiale enrico califano, un'approfondimento dell'Agriturismo Petrilli,la storia, la struttura, il centro benessere, i suoi prodotti biologici e il rispetto della natura.
Views: 200 INFINITY MOVIE'S EA
Subscribe here: https://goo.gl/9FS8uF Become a Patreon!: https://www.patreon.com/ColdFusion_TV Hi, welcome to ColdFusion (formally known as ColdfusTion). Experience the cutting edge of the world around us in a fun relaxed atmosphere. //Soundtrack// ODESZA - Memories That You Call (PETIT BISCUIT Remix) Chicane - The Drive Home Caius - Things Gonna Be Okay Leon T. Pearl - You'll Be Fine Chicane - Saltwater Burn Water - Memory Echo - Sources - http://www.tata.com/htm/heritage/HeritageOption1.html http://www.synergos.org/globalgivingmatters/features/0503tatagroup.htm http://www.nytimes.com/2008/01/04/business/worldbusiness/04tata.html?sq=tata&st=cse&adxnnl=1&scp=7&adxnnlx=1238497443-4R16x3p9Aj5a8CErvf45bw&_r=0 http://inhome.rediff.com/money/2006/aug/24spec.htm http://www.tata.com/company/articlesinside/HCy!$$$!RNqd0vk=/TLYVr3YPkMU= http://inhome.rediff.com/money/2006/aug/24spec.htm http://www.worldsstrangest.com/mental-floss/tata-swach/ http://articles.economictimes.indiatimes.com/2015-07-29/news/64997221_1_cyrus-mistry-tata-sons-tata-group https://en.wikipedia.org/wiki/Tata_Group » Google + | http://www.google.com/+coldfustion » Facebook | https://www.facebook.com/ColdFusionTV » Patreon: https://www.patreon.com/ColdFusion_TV » My music | http://burnwater.bandcamp.com or » http://www.soundcloud.com/burnwater » https://www.patreon.com/ColdFusion_TV » Collection of music used in videos: https://www.youtube.com/watch?v=YOrJJKW31OA Producer: Dagogo Altraide Editing website: www.cfnstudios.com Coldfusion Android Launcher: https://play.google.com/store/apps/details?id=nqr.coldfustion.com&hl=en » Twitter | @ColdFusion_TV
Views: 4050277 ColdFusion
How does Lyft differentiate itself in the ride-sharing business? What's its approach to brand storytelling? In this hangout, Kathy Klotz-Guest talks with Lyft's VP of Branding Lisel Weldon about the future of #business #storytelling, Lyft's brand and brand story, and how to tell a bigger story. This was fun, informal and chock full o' good stuff! Note: we eat and talk in this video. It's casual. http://www.keepingithuman.com
Views: 88 Kathy Klotz-Guest
Gone are the days of waiting six months for your company's brand tracker. Today, CMOs can instantly tap into the consumer zeitgeist to understand opportunities for and threats to their brands. At the heart of this shift is the power of Word of Mouth. Learn more about Word of Mouth Marketing and the 10x opportunity for MarTech startups in my latest whitepaper, MarTech and the Decade of the CMO.
Views: 2670 Foundation Capital
Everyone has a story, but presenting that story to your customer base can sometimes be a little difficult. During this Crafting Your Perfect Brand Video, I share the key techniques on why YOUR story is so powerful for your brand. You can learn more about Credo Collective at http://credocollective.co
Views: 147 Chris Pochiba
Join Patrick Alo from Virgin Unite as he talks about building a red hot brand with guests Laura Roeder, founder of Edgar, and David Karp, founder of Tumblr. Watch the full hangout here: https://youtu.be/THNvblg3pO4 Subscribe: https://goo.gl/CqlRB8 Virgin Unite: http://www.virgin.com/unite
Views: 80152 Google for Startups
A sharing on how a western restaurant newly found in Hong Kong can become one of the most heard brand in the community in merely 18 months. Owner of The Burger Lab in HK This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 711 TEDx Talks
Sub @ www.youtube.com/WhatABrand Like @ www.facebook.com/KARAStudios The identity of the Apple Company is seen in its logo. The logo comprises of an apple, bitten from the right, with a leaf tilted towards the right side.The color of the Apple logo is silver and polished, giving it a unique and modern touch.There have been quite a few times that a font has been missing in the Apple logo, since the logo itself is self explanatory. However, if ever a font is seen it is always mentioned in a clear and bold manner. The Apple logo was just not designed as an apple after a result of some long and deep ponder, it holds a story behind it. Sir Isaac Newton, who gave the law of gravity was once sitting under a tree, noticed an apple fall to the ground, after which he gave the theory of the existence of gravity. The logo of the Apple company represents the same apple that Newton encountered. At first the Apple logo was rainbow colored which signified the birth of colors in the world of IT. The logo is also said to be paying a tribute to Alan M. Turing, the undisputed father of Computer Science, who committed suicide after eating a poisoned apple #Apple #BrandStory
Views: 9046 What A Brand
We all know PR is in a state of change. The industry is evolving every day. The opportunity for brand storytelling can be huge for organisations and PR practitioners – but according to Robert Rose – the world’s leading content marketing strategist – only if we commit to both organisational change and a different approach to the services we provide. Robert Rose was speaking at the biggest PR & communications event, FutureComms15, in London on 18th June.
Views: 848 Mynewsdesk
Checkout the video to know More!! SUBSCRIBE To zoom:- Click Here ► http://goo.gl/olJaiw zoom, Your one stop destination for all the latest happenings, hot rumours and exclusive B-Town news... For Latest Television News And Gossips: Subscribe To TellyTalk India ► http://goo.gl/Q2pq7u Stay Connected With Us On : Facebook - https://www.facebook.com/zoomtv Twitter - http://www.twitter.com/zoomtv Google+ - http://www.google.com/+zoomtv Instagram -https://instagram.com/zoomtv/ Pinterest -http://www.pinterest.com/zoomtv Tumblr: - http://zoomtv.tumblr.com Dailymotion - http://www.dailymotion.com/zoomtv Website - http://www.zoomtv.com
Views: 45197 zoom
Sub @ www.youtube.com/WhatABrand Like @ www.facebook.com/KARAStudios Amazon.com has used several logos over the years. The current Amazon logo depicts the absolute message that they sell everything from A to Z. In addition to that, the arrow below the wordmark visualizes the smile that the customers of the company would experience by shopping on their website. The black color in the Amazon logo represents dominance, supremacy and elegance, while the orange color stands for pride and happiness. #Amazon #BrandDecoded
Views: 1499 What A Brand
Subscribe here: https://goo.gl/9FS8uF Become a Patreon: https://www.patreon.com/ColdFusion_TV In 1969, Steve Jobs and Steve Wozniak were working as Alice in Wonderland characters at their local shopping mall for $3 an hour. Little did they know that they would soon start the most profitable company in history. In this video, you'll find out how Apple happened and its true size. - References - http://investor.apple.com/ From Satori to Silicon Valley - Theodore Roszakn, 1986 Triumph of the nerds - Robert X. Cringely, 1996 http://www.macworld.co.uk/news/mac/ronald-wayne-no-regrets-over-136-billion-apple-share-sale-3220775/ http://www.techpolicydaily.com/communications/much-iphone-cost-1991/ http://www.businessinsider.com.au/15-mind-blowing-facts-about-apples-q1-15-earnings-2015 http://www.ibtimes.co.uk/apple-co-founder-steve-wozniak-steve-jobs-played-no-role-designs-did-not-know-technology-1518863 http://www.ibtimes.co.uk/apple-working-smart-ring-patent-designs-reveal-finger-based-wearable-1522179 http://www.theguardian.com/technology/2014/jul/08/steve-wozniakr-steve-jobs-apple http://www.macworld.co.uk/feature/apple/20-surprising-apple-facts-3592138/ » Google + | http://www.google.com/+coldfustion » Facebook | https://www.facebook.com/ColdFusionTV » Patreon: https://www.patreon.com/ColdFusion_TV » My music | http://burnwater.bandcamp.com or » http://www.soundcloud.com/burnwater » https://www.patreon.com/ColdFusion_TV » Collection of music used in videos: https://www.youtube.com/watch?v=YOrJJKW31OA Producer: Dagogo Altraide Editing website: www.cfnstudios.com Coldfusion Android Launcher: https://play.google.com/store/apps/details?id=nqr.coldfustion.com&hl=en » Twitter | @ColdFusion_TV
Views: 879387 ColdFusion
So how big is Samsung? The answer may surprise you. Be sure to share this one! Subscribe here: https://goo.gl/9FS8uF Become a Patreon: https://www.patreon.com/ColdFusion_TV Animations: http://hellosavants.com // Soundtrack // Flexical - Stop Me (Radio Edit) Catching Flies - Quiet Nights Need a Name - Everything Is Moving, But Not The Sky Cahb - Secret Shining Bird - Distant Dreaming Kubix - Show Your Smile VIP (feat. Nori) SAINT PEPSI - ALRIGHT (DRIP-133 RE-EDIT) » Google + | http://www.google.com/+coldfustion » Facebook | https://www.facebook.com/ColdFusion_TV » Patreon | https://www.patreon.com/ColdFusionTV » My music | http://burnwater.bandcamp.com or » http://www.soundcloud.com/burnwater » Collection of music used in videos: https://www.youtube.com/watch?v=YOrJJKW31OA Editing website: www.cfnstudios.com ColdfusTion Android Launcher: https://play.google.com/store/apps/details?id=nqr.coldfustion.com&hl=en » Twitter | @Coldfusion_TV References: http://www.sersc.org/journals/IJSEIA/vol8_no12_2014/12.pdf http://www.123helpme.com/samsung-case-study-view.asp?id=167216 http://www.10-facts-about.com/Samsung-Electronics/id/1155 http://www.baselinemag.com/mobility/slideshows/ten-surprising-facts-about-samsung.html http://www.ninefinestuff.com/2015/02/9-amazing-facts-samsung/ http://www.samsung.com/us/aboutsamsung/sustainability/sustainabilityreports/download/2014/11_Fact_Figures_Creation_and_Distribution_of_Economic_Value.pdf http://en.wikipedia.org/wiki/Samsung
Views: 6086417 ColdFusion
Tune in to Digital Shoreditch Festival 2015 live. Google asked us to bring contextually-aware stories to hundreds of digital screens around the city and provide unique & useful experience to each and every location.This had never been done before. Traditional Digital Out of Home screens display videos or short animations with little to no variation from screen to screen. These stories are dynamic, and always present people with unique content. We re-imagined an important piece of Google & created an innovative story telling platform for London. Anthony Baker @arbbot Technology Director, R/GA London As an Associate Technical Director, Anthony works with interdisciplinary teams across accounts, platforms and projects, to deliver innovative, scalable and high quality digital solutions. Anthony works with clients and stakeholders to define scope and cost technical solutions, ensuring feasibility and delivery. During his time working at R/GA, Anthony has been part of several cutting-edge projects for brands like Beats By Dr. Dre, Google, Microsoft and Telefonica O2.
Views: 38 Digital Shoreditch
Corporate Video Production Minnesota | Web Video | Brand Story [email protected] | 763-464-3667 | http://www.fullthrottle.co
Views: 169 Alveo Digital
Minecraft Story Mode: Episode 1 : Order of the Stone [Part 1] ► Subscribe and join TeamTDM! :: http://bit.ly/TxtGm8 ► Next Episode :: https://youtu.be/m7gly9ILP-E ► Follow Me on Twitter :: http://www.twitter.com/DiamondMinecart Today, we are playing through the BRAND NEW game, Minecraft: Story Mode. Join Jesse, Reuben and all their friends in a journey to find the Legendary Order Of The Stone!! Many adventures, friends and danger are to be found.. ► Get Minecraft Story Mode here : http://store.steampowered.com/app/376870/ ► Second Channel :: http://www.youtube.com/MoreTDM ► Powered by Chillblast :: http://www.chillblast.com ► Merchandise! US: http://thediamondminecart.spreadshirt.com UK: http://thediamondminecartuk.spreadshirt.co.uk EU: http://thediamondminecart.spreadshirt.net Enjoy & remember to like, favourite and subscribe to support me! -- Find Me! -- Twitter: http://www.twitter.com/DiamondMinecart Facebook: http://www.facebook.com/TheDiamondMinecart Instagram: DanTDM Skydaz: http://www.skydaz.com -- Easy Mod Installers! -- Credits -- All titles and images created by TheDiamondMinecart Title song: Super Street Fighter Remix - AntoineLavenant - https://soundcloud.com/antoinelavenant Other music by Kevin MacLeod at http://www.incompetech.com and Epidemic Sounds at http://www.epidemicsound.com
Views: 10214299 DanTDM
Sarah Lonorgan, Director of Customer Marketing, United Biscuits; shares the story of United Biscuits’ new masterbrand Strategy with Bord Bia's Brand Forum, which has allowed their brands to grow, by implementing disruptive and differentiated shopper marketing strategy in addition to providing an effective platform for future success.
Views: 418 Bord Bia